Driving Innovative Outdoor Solutions

Imagine a fairway mower that drives itself or a robotic lawnmower that gives homeowners an always-ready lawn. A GPS-guided sprayer that’s so precise it automatically turns individual nozzles on and off to virtually eliminate overlap. A battery-powered commercial mower that can power through the toughest of grass from dawn till dusk. Or software that lets a landscape contractor manage their equipment, staff and invoicing in one convenient place. This isn’t just a vision for the future. It’s what’s happening now at The Toro Company.

Strategic investments in alternative power, smart-connected and autonomous solutions continue to be key growth drivers across our businesses. We are excited about the technology transformations that are happening within our industries and in the next-generation solutions our teams are developing to help customers achieve their emission reduction goals, while addressing their labor challenges and maximizing productivity and efficiency.

We don’t just make products,
we solve problems.

All of our solutions are engineered, field tested and refined to ensure the highest standards of performance, reliability, and safety.

TTC’s Center for Technology, Research and Innovation consists of a dedicated team of agronomists and engineers who are a catalyst for holistic innovation across the enterprise.

Alternative Power & Electrification

  • Zero exhaust emissions

  • Quiet operation

  • Easier maintenance

  • Addressing regulations

Smart-Connected Products

  • Driving productivity

  • Loyal relationships

  • Data/customer insights

  • Subscription services

Autonomous Solutions

  • Addressing labor shortages

  • Improving consistency

Tackling Challenges,
Delivering Solutions

For us, innovation isn’t just about big ideas; it’s about creating useful solutions that deliver real value. We’re committed to making our customers’ lives better and their jobs easier by helping them increase productivity and efficiency.

It’s a Customer-Centric Approach

We’re continually evolving with and for our customers. That starts by listening to them and understanding their business. From sharing their challenges and unmet needs to testing prototypes in the field, our customers are true partners in the process. As a result, our innovations are based on deep market knowledge most tech startups don’t have.

We Apply Technology Holistically

When customers choose from among our many global brands, they get more than individual products. They have access to a complete suite of solutions that work together. From powerful lithium-ion battery products that share interchangeable batteries to business software that helps them work more efficiently, customers can count on us for an ecosystem with technology at the core.

Setting the Standard for What’s Next

Driven to achieve unmatched innovative excellence, we seek to enhance the products our customers depend on now and create the solutions they need for the future. With a strategic focus on three key areas - alternative power, autonomous solutions and smart-connected products - we are ready to power the next generation of enhanced productivity.

A strong foundation for moving forward.
As we look ahead, our technology roadmap is built on key strategies that enable us to be nimble yet smart decision-makers. An important part of that roadmap is a team that’s dedicated exclusively to exploring opportunities for innovation.

The Toro Company’s Center for Technology, Research and Innovation (CTRI) supports research and development across the enterprise and our global portfolio of brands. The CTRI team works on behalf of all our markets and customers to investigate emerging technologies and generate ideas that solve problems in ways that are both novel and useful. Comprised of leading agronomists and engineers, this group has been influential in the development of products that increase productivity, save water, reduce fuel consumption and improve growing conditions. The CTRI team has also laid the foundation for future innovations in robotics, fuel cells, advanced battery technologies and precision site management.

Investing in the future.
In addition to the work of the CTRI team, we invest in talent and teams to support growth. We are committed to building a future-ready team to position the company for success and better serve our customers. Intentional acquisitions also add technologies, talent and expertise to our brand portfolio to accelerate development in the areas where we are invested. Plus, our teams are collaborating across the company in new and exciting ways to share knowledge and resources.

Doing what’s right.
Another key component of our roadmap is timing. When it comes to innovation, we don’t rush to market; we take the time to get it right. No solution is ready until it has been field-tested, engineered and refined to ensure it meets the highest standards of performance, reliability and safety. Because of the strength of our local support and reputation for quality and durability, customers look to our brands for innovations they can trust. They know they’re not just getting a product, they’re getting a relationship — and that’s a key driver to choose our brands when they adopt new technologies.

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Our Company

At The Toro Company, we take great pride in helping our customers enrich the beauty, productivity, and sustainability of the land. Founded in 1914, The Toro Company was built on a tradition of quality and caring relationships. Today, the company is a leading worldwide provider of innovative solutions for the outdoor environment including turf maintenance, snow and ice management, landscape, rental and specialty construction equipment, and irrigation and outdoor lighting solutions. Through a strong network of professional distributors, dealers and retailers in more than 125 countries, we proudly offer a wide range of products across a family of global brands to help golf courses, professional contractors, groundskeepers, agricultural growers, rental companies, government and educational institutions, and homeowners – in addition to many leading sports venues and historic sites around the world.